Search: WineEnthusiast
The wine industry is at the cusp of transformation, driven by consumers and digitalization. by Troika G read more
AI artificial intelligence ecommerce e-commerce social media blogs virtual wine tastings wine apps
If you are a winery owner wanting to pass on your legacy to the next generation, you might wonder how to do it smoothly and effectively. After all, you have invested a lot of time, money and passion i read more
Wineries are a beautiful blend of art, science and business. Crafting a great wine is one thing, but selling it is another. As inflation drives up costs and shipping restrictions hinder the distributi read more
wine club; tasting room sales; winery membership; boost sales
Let's address a challenge many wineries face—the aging demographic of their customer base. While it's fantastic to have seasoned wine lovers who appreciate the finer things in life, it read more
WineryMarketing WineEnthusiasts CustomerEngagement NextGenWineLovers InnovationInTheWineIndustry
A neuromarketing study, from Neuromarketing Research Center of the IULM University, revealed that consumers associate cork stoppers with better wines and are willing to pay 18.5% more for a cork-seale read more
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